Scoob The Artist

We partnered with Scoob, the 2024 ArtPrize winner, to bring you a piece that speaks louder than fashion. “The Boy Tee” is a wearable reminder of the power of influence, reflection, and purpose. Combining UpLife’s message of Better Living, Better Decisions with Scoob’s unmatched artistic voice, this tee celebrates young Black boys as impressionable yet full of promise. Inspired by Proverbs 22:6, this is more than a shirt — it’s a call to lead, guide, and uplift the next generation.